The "I'm Cold" Makeup Look Might Be Winter's Easiest Makeup Trend

In fact, some looks take your basic makeup kit and show you how to re-vamp your look again and again. Today, we’re going over the “new,” winter makeup trend that has swept the TikTok scene lately—luckily, you probably have everything you need already. Here’s the how-to. 

Not only is this look incredibly easy to do, but it also only calls for the basics—all you’ll need is a complexion product (foundation, concealer, tinted SPF, what have you), blush, mascara, and a pink lip. If you want to add highlighter or other extras, feel free—but here’s the basic tutorial. 

After your base products, groom your brows however you see fit—the look doesn’t call for any specifics when it comes to your brows, so feel free to experiment or keep it classic. 

If you want to learn more about skin undertones, check out our guide with a built-in quiz. And if you need a new blush? Start here with the best mbg approved cream formulas. 

Next, place a bit of blush on the very tip of your nose. This will mimic the frost-bitten look that comes along with chilly weather. You’ll want to stay away from the bridge of the nose, however, as that would mimic sun exposure. You can pop a bit of blush on the tip of your chin as well, but that step is totally optional. Play around with it and see what helps you land the perfect chill.

The eye look here is truly up to you. If you want to keep it simple, you don’t need to add eyeshadow at all. Or if you're hoping to spice it up, opt for a light, snow-like shimmer for the lid. Follow up with mascara and eyeliner, if you choose. 

To maintain the warm, natural-looking theme here, finish off the look with a juicy pink lip. Pick any flattering lip shade you like and follow up with a gloss. A liquid lip stain will help you get that “just bitten” look with extra long-wear—here are our favorite picks for natural-looking color that lasts. 

Makeup trends can be both fun and low-lift, so why not try out the “I’m cold” look this winter? All you need is a few base products, blush, and a pink lip—it’s oh-so-simple. And if you’re not sure which shade of pink flatters your pout, we have a full guide to picking lipstick shades for your skin tone, if you need some tips.