Why Does It Feel Like Everyone Has IBS Right Now? Gut Health Experts Weigh In

It says a lot that the "Hot girls with IBS" TikTok trend, which aims to spread awareness about this digestive health issue, has garnered millions of views on the platform. It seems like everyone is talking about irritable bowel syndrome (IBS). And more than that, it feels like everyone has IBS these days.

According to Marvin Singh, M.D., an integrative gastroenterologist, the idea that everyone has IBS these days isn't just in your head. "IBS-type symptoms such as gas, bloating, and bowel issues like constipation and diarrhea are on the rise," he said. 

In fact, statistics estimate that about 5 to 10% of the world's population has IBS, and that number seems to be rising steadily. For example, one study showed1 that the prevalence of IBS in students was 14.6% in 2004 and 19% just five years later in 2009. IBS is more common in women (women are about 2.5 times more likely2 to seek treatment for IBS than men) and adults under 50. 

According to Bindiya Gandhi, M.D., an integrative medicine physician and gut health expert, "Gut issues like IBS are on the rise for many reasons, including our diet, stress, and the toxins we are exposed to in our environment."

Singh agrees, noting, "The biggest triggers are stress and diet." That said, he adds, "There are several other triggers like lack of exercise, not sleeping well, and exposure to toxins or foods that you have sensitivities to."  

If you do have IBS, the good news is that the top triggers are related to your lifestyle, so you can definitely make changes to improve IBS symptoms. According to Singh and Gandhi, the top lifestyle tips are: 

Take a probiotic: "My favorite go-to supplement for IBS—other than modifying your diet accordingly—is to take a daily probiotic," says Gandhi. "This is a good starting point, and also identifying how to decrease inflammation and ensure you're having regular, healthy bowel movements," she says. Try one of these nine probiotic supplements that are approved by a nutrition Ph.D. to repopulate your gut with healthy bacteria.

Manage stress: Our increasingly stressful lifestyles are partially to blame for our increasingly sensitive stomachs. "The mind-gut connection is quite strong and can truly play a large role in GI symptoms," says Singh. Studies show that emotional stress can raise levels of immunoglobulin A (IgA) and lipopolysaccharide (LPS), which cause inflammation in the gut and increased intestinal permeability. Try these 10 natural remedies for dealing with stress. 

Follow an anti-inflammatory diet: Toxins and diet can also overlap, according to Gandhi, who recommends reducing your intake of foods treated with pesticides, as well as inflammatory refined sugars and seed oils, in order to support your gut microbiome. Here's a primer on how to start following an anti-inflammatory diet.

Prioritize sleep: Gandhi adds that it's also important to prioritize good sleep in order to keep your hormones and food cravings in check. "If you're sleeping well...you're less likely to overindulge and will naturally avoid sugary unhealthy foods," she says.