This brand uses a proprietary keratin complex that was originally developed for medical uses (i.e., help heal wounds, burns, and so on). When used in hair care, it's more compatible with your own keratin, the protein that makes up hair, than other synthetic versions. Essentially, your own hair mistakes this keratin blend for its own, helping mend damage. The result is restored and repaired hair. And it just so happens to not have sulfates either. 

Recovery Shampoo, Virtue Labs ($40)

This classic natural brand is beloved by clean beauty fans. This option contains rich plant oils and herbal infusions (calendula, rose hip, dandelion to name a few) to help your hair and scalp retain moisture, and therefore shine. It contains black soap and saponified coconut oil, though, so don't worry: It offers a thorough clean too. 

Nourish Shampoo, Josh Rosebrook ($35)

A baby shampoo this may be, but don't let that deter you from the formula—especially if you have sensitive skin. It's made with gentle and plant-derived ingredients to hydrate skin, hair, and most notably the scalp. The scalp is a very delicate place, and many people have inflammation issues in the area (check out the signs here). If that's you, consider switching to an ultra-safe, easy shampoo. 

Calming Shampoo Body Wash, Pipette ($10)

This very cool, new, clean hair care brand combines hibiscus flower extract, aloe vera, and false daisy extract in their formula. Hibiscus, here, acts as an additional cleansing agent that naturally exfoliates and stimulates the hair follicle. Aloe hydrates the strands (and contains the antioxidant vitamins C and E ). Finally the false daisy extract has antimicrobial properties to tend to flakes and irritation. All in all, a well-rounded formula. 

Daily Shampoo, Dae ($24)

This brand is one of the most sophisticated, highest-performing natural hair care products we've seen. The 98% natural shampoo is no exception. It's made with coconut, quinoa, and baobob extracts and leaves you with full, shiny, healthy hair. Not to mention the scent: It's a blend of coconut milk, white lavender, fresh balsam, and jasmine. 

Love Lather Moisture Shampoo, Together Beauty ($29) 

Certainly not natural, but this brand is sulfate-, silicone-, paraben-, and phthalate-free, so it makes our list regardless. The shampoo is ideal if you're looking for smooth, shiny, clean, professional-looking hair. Why? Their patented Healthy Hair Molecule, which acts as a weightless, invisible shield that keeps hair looking top-notch post-shower. 

Perfect Hair Day (PhD) Shampoo, Living Proof ($29)

This brand was developed by dermatologists to help patients whose normal hair care was causing them to break out on their scalp, face, and body. Sound too clinical? Trust us, it's not. (Or just take a peek at the packaging—clearly it's a brand that still tries to have fun while performing.) The formula won't clog pores, nor will it irritate the skin, and it's fragrance-free, if you're sensitive to that. 

Shampoo in Fragrance-Free, SEEN ($29)

Coconut milk may be a staple for your kitchen but it turns out it's also nourishing for hair too—it will soften and nurture strands. It also contains a whipped egg white protein complex that helps straighten and revitalize tresses.  

Nourishing Coconut Milk Shampoo, OGX ($5.79)

Love antioxidants for your skin? Well, who doesn't? They fight free radicals, tame inflammation, and just generally keep us healthy. Well, they do the same for hair and scalp. This is important, as free radicals can cause a host of hair issues, like graying and thinning. Well, this option is chock-full of them. 

Nourishing Shampoo, True Botanicals ($34)

If you lighten your hair in any way, you know how precious a good shampoo is. Too harsh a wash and soon your color begins to fade or turn brassy. That's why colorists often advise you to have a pigmented shampoo handy. This new one has a dense, rich purple hue to color-correct orange undertones. 

Blonde Perfecting Purple Shampoo, Moroccanoil ($24)

This brand has recently relaunched as a natural-leaning, clean option that we love. They have a few collections to pick from, but this one is for any who are looking for that megawatt luster a traditional shampoo can give you. This has the same performance, with so many good-for-you ingredients.  

Brilliant Gloss Shampoo, FEKKAI ($20)

Not only is this vetted and verified by the Environmental Working Group, but the formula is also endorsed by the Royal Botanical Gardens Kew, the world's leading expert on plants. Try it, and you'll see why: The blend of soothing honey, aloe, and B vitamins means your hair is protected and moisturized with each wash. 

Honey Vitamin B Shampoo, Herbal Essences ($5.99)

Dry, brittle strands are no match for this intensely repairing lather—it’s chock-full of shine-inducing amino acids and protein, thanks to hydrolyzed quinoa, while aloe and glycerin deliver much-needed hydration to thirsty hair. That way, you can thoroughly cleanse your scalp without ever worrying about parched strands. 

Moisture Repair Shampoo, Odele ($11.99)

Yep, an expert-approved two-in-one wash is possible—just take a look at this shampoo-conditioner duo. It’s detergent-free, relying on astringents like peppermint oil and evening primrose oil to lift buildup, and it calls on jojoba oil, aloe, and glycerin to coat the strands in moisture. Your scalp and hair will feel balanced, fresh, and aptly hydrated. 

New Wash, Hairstory ($40)

With this customizable shampoo, the choice is all yours: Opt for ingredients like peppermint extract, apple cider vinegar, silk proteins, honey, and more depending on your own hair goals. No matter your personal formula, rest assured each concoction is sulfate-free and gentle enough for sensitive scalps. 

Custom Shampoo, Prose ($28)